Which bier market is better

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Exclusive Corporate feature. Corporate Account. Statista Accounts: Access All Statistics. Basic Account. The ideal entry-level account for individual users. Corporate solution including all features. Statistics on " Beer brands: Heineken " The most important statistics. The most important statistics. Further related statistics. AB InBev's beer market share in the U. Further Content: You might find this interesting as well.

Learn more about how Statista can support your business. Barth-Haas Group. July 16, Development of naturally sweetened, healthier alcoholic drinks 3. Market size and forecast. Key market trends, growth factors, and opportunities 4. Key market trends, growth factors, and opportunities 5.

Key market trends, growth factors, and opportunities 6. Market size and forecast 6. By type 6. By category. Rest of Europe. South Korea. Rest of Asia Pacific. South Africa. Company overview 7. Company snapshot 7. Operating business segments 7. Product portfolio 7. Business performance 7. Key strategic moves and developments. Product portfolio. Business performance.

TABLE 1. Beer is one of the most popular alcoholic beverages and is widely consumed across the globe. Some of the leading players quenching the thirst of beer consumers around the world are Heineken N.

Rise in disposable income, changes in lifestyle, and wide acceptance of beer as a refreshment beverage drive the growth of the global beer market. By type, lager and ale dominate the global beer market; however, there is an observed increase in the consumption of malt among the consumers. This is accredited to inclination of the consumers toward exploration of different flavors of beer.

The market is experiencing several changeovers in the recent years, due to intense rivalry among competitors and decrease in growth rate of loyal consumers owing to rise in awareness toward health. To combat the issues, the lager manufacturers have lowered the selling price; however, this takes a toll on their marginal profit. In addition, craft beers are significantly gaining popularity over other breweries, and grabbing a pie of the beer giants such as Heineken N.

The premium beer is witnessing high market demand in Western Europe, the U. Whereas in Spain, there is a high demand for value-based priced products over premium beers. Therefore, beer manufacturers focus toward product innovation to cater across all income groups.

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Stay abreast of your interest areas. Amongst these, glass accounts for the largest market share, as it is one of the conventional materials used for packaging beer.

At present, macro-breweries dominate the market as they produce beer in large quantities, consequently offering it at an affordable price as compared to craft beer. Consumers mostly prefer beer with a high alcohol content as they associate it with better taste and quality of raw materials.

The majority of the beer is distributed through supermarkets and hypermarkets as they offer convenience and a wide variety of products to consumers. To get more information on the regional analysis of this market, Request Sample. Region-wise, Asia Pacific exhibits a clear dominance in the market. This can be attributed to changing lifestyles, growing young population, and increasing acceptance of western cultural habits across the region.

The competitive landscape of the market is characterized by the presence of numerous small and large manufacturers who compete in terms of prices and quality. Some of the leading players are Asahi Group Holdings Ltd.